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THE BRIEF

The Australasian Corrosion Association (ACA) holds a large conference for all their members every year in different parts of Australia. For a number of years, Blue Giant has designed and developed all the printed material required in the lead-up and during the running of this conference. That entails the creation of new and unique branding for all the marketing materials every year and the application of that branding on items as diverse as print ads, detailed registration forms, banners, menus, lanyards, satchels and much more.

OUR APPROACH

We create a new design that is tailored to the host city every year, making sure it also ties in with the overall branding of the ACA. It has to be a very flexible design so that we can roll it out across such a large range of applications. Our work has been instrumental in helping the conference to be a great success and grow bigger every year.