CHOICE MAGAZINE – NANO FOODS

THE BRIEF

Our illustrator was commissioned to create an attention-grabbing piece for Choice magazine that would highlight the use and potential use of nano‑particles in food production.

OUR APPROACH

After reviewing all the concepts, Choice decided they liked the idea of a 'mad scientist' zapping the foods with a 'shrink ray'. The chosen illustration was then fleshed out and finished before being used with the article.